Tuesday 20 January 2015

treatment R

Client
Nike Mercurial Vapor Football Boots

Purpose of this campaign
The purpose of this campaign is to sell the product to my target audience this would make sure that my product is sold their for this would raise the awareness of my item, I can put out a lot of information’s about my product the nike mercurial Vapor football boots, you get special offers with the boots like a (buy one get one free) this is also a form of promoting sales and special offers, I would increase the marketing of my product plus because of the advert the radio advert would gain money from it their for the seasonal awareness would raise.

 Unique Selling Point 
The unique selling point of my product is that it is the only football boots that has the soft padding on the sides and the front for more control on the ball.

   Placement  
The placement of my advert would be on kiss 100 because my target audience is young people aged from 14 to 22, this advert would be played during the week day and from around the times of 12pm to 6pm.


   Production Roles  
  Director : Organising and telling people their very own roles on the day
Writer : who produces the script and who writes it
Editor : who decides to edit and adds Fx's to the music 
Technical Support : Class mates
Voice actors: Straight powerful flow of pace   

Elements of budget  

the budget ill be using for my radio station , paying them out for broadcasting. I would preferably like to do would be 20 seconds to 30 seconds if needed this is the most reasonable time for my sort of event in my general opinion , reason being is because as for me I would rather present the product to you instead of talking for a short period of time.


Product name:Nike Mercurial Vapor Football Boots


Name of advert :Nike Mercurial


Style of advert: informal, Humorous, Serious
SCRIPT 1
MVO - Fx -  wait, have you had enough of trying to find the right football boots to suit your games? 

( goal sounds)

MVO - Well, now we have made the best boots for your needs!
Fx - (fans chearings)

MVO - This year we have come together with a new a new brand called nike this would bring the best out of the boots

MVO - Fx Laugh - but wouldn't you think the price range for these football boots be pricey, well don'0t worry about thats because the price range would suit your price.

MVO - You can now pre-order our new boots for your next game as we now got limited colours , rad , grey , Black , Blue and White.

  the Style: Informal, Humorous, Serious



MVO - HI guys!, have you been looking for new boots because you lost or ripped your old one they stay tuned to find out more info.
FVO -  you heard it here first , stay tuned in and listen to it carefully 


Fvo - Put your old boots in the bin and get yourself a new pair of Nike Mercurial 
Fx - fans chearing)

MVO - SO ORDER YOUR PAIR NOW!



Product name:Nike Mercurial Vapor Football Boots

Name of advert :Nike Mercurial

Style of advert: informal, Humorous, SeriousSCRIPT 2

MVO   Are your tired of looking for boots to suit your style? 
( goal sounds)

MVO - Well its your lucky day because we just made the right boots for you
Fx - (fans chearings)

MVO - SO COME ALONG AND BUY THESE BOOTS NOW!!!!!!!

MVO - Fx Laugh - Dont worry about the price range, JUST BUY THE BOOTS NOW!

MVO - YOU CAN NOW GET THESE BOOTS IN ANY COULOR YOU WANT

  the Style:  Serious


This advert should last for no longer than 30 seconds

MVO - HI guys!,  GOOD NEWS we are about to tell you about the best boots made this year  so stay tuned to find out more info.
FVO - stay tuned in and listen to it carefully 


Fvo - get rid of your old boots and get the new pair of NIKE MERCURIALS
Fx - fans chearing)

MVO - SO ORDER YOUR PAIR NOW!

Client
KFC cool sunday

Purpose of this campaign
The purpose of this campaign is to sell the product to my target audience this would make sure that my product is sold their for this would raise the awareness of my item, you get special offers with the new drink could COOL SUNDAY like when you buy the drink you will get free fries with it. This would also be a form of promoting sales and special offers, I would increase the marketing of my product plus because of the advert the radio advert would gain money from it their for the seasonal awareness would raise.

 Unique Selling Point 
The unique selling point of my product is that it is the only to get free fries with them.

   Placement  
The placement of my advert would be on kiss 100 because my target audience is young people aged from 14+, this advert would be played during the week day and from around the times of 1pm to 8pm.


   Production Roles  
  Director : Organising and telling people their very own roles on the day
Writer : who produces the script and who writes it
Editor : who decides to edit and adds Fx's to the music 
Technical Support : Class mates
Voice actors: Straight powerful flow of pace   

Elements of budget  

the budget ill be using for my radio station , paying them out for broadcasting.  I would preferably like to do would be 30 seconds to 40 seconds if needed this is the most reasonable time for my sort of event in my general opinion , reason being is because as for me I would rather present the product to you instead of talking for a short period of time.


Product name: Cool Sunday

Name of advert : Cool Sunday

Style of advert: informal

SCRIPT 1
MVO - come and try the new drink could cool sunday, out now for ONLY a week.

MVO - if you miss out now you will regret it!
Fx - (f)

MVO - Fx  - so come now to the store and get yourself a cool sunday

the Style: Informal

MVO - HI guys!, have you been looking for new boots because you lost or ripped your old one they stay tuned to find out more info.
FVO -  you heard it here first , stay tuned in and listen to it carefully 


Product name:chocolate sunday


Name of advert :chocolate sunday

Style of advert: simple

SCRIPT 2
MVO - we have now made a new ice cream called chocolate sunday


MVO -it taste so cold and smooth in your mouth


MVO - this is something you don't want to miss out

MVO - so come on down and get yourself one

the Style:  Simple

MVO - HI guys!,  GOOD NEWS we are about to tell you about the best boots made this year  so stay tuned to find out more info.
FVO - stay tuned in and listen to it carefully

MVO - out now in all shops